The South African company who hired the cheerleaders for the IPL series, is allegedly involved in some doubtful actions, according to one of the senior members of Board of Control For Cricket in India (BCCI). The probe regarding the matter is on, by the BCCI.
It has asked for all the details regarding the cheerleaders to the Bangalore based firm, DNA Networks, that took care of the ground entertainment for all the IPL franchisees.
The doubts started with the display of a scroll that used to make appearance during the broadcast of IPL 3 matches. The scroll urged the viewers to call at the number mentioned in the scroll to chat with the cheerleaders and few of the board members who chose to be anonymous.
The board had asked for the explanations to the Managing Director, Venkat Vardhan of DNA Networks. To this he clearly denied his involvement in the matter of ‘scroll’.
He said, “The board has brought this up with me and I have clarified that we had nothing to do with this scroll. Nobody contacted us, and it was not done with our cooperation. The board will ask the broadcasters about how such a scroll appeared,” he said.
Cheerleading was introduced in cricket with the start of the Indian Premium League (IPL) matches in 2008.
Tags: IPL cheerleaders, IPL 3 cheerleaders.